BIDEN HARRIS 2020Running Mate Digital Producer
2020
Embedded with the Vice President-elect’s traveling team to capture, produce, and publish high-impact digital storytelling during a historic presidential campaign.
Overview
Served as a core member of the digital team traveling with Vice President-elect Kamala Harris, producing real-time content for archival, social, and campaign communications. The work required rapid decision-making, tight coordination with headquarters, and the ability to translate live moments into compelling digital storytelling under extreme time pressure.
In parallel, co-directed and co-produced the Vice President-elect’s 2020 Democratic National Convention introduction video, Kamala Harris Is For Us, helping shape the narrative introduction of the candidate to a national audience.
Key Work
On-the-Ground Digital Production
Captured and produced original video content while traveling with the Vice President-elect, including short interviews, behind-the-scenes moments, and rapid-turn storytelling for social platforms.
Instagram Growth and Content Strategy
Curated, designed, and published daily content for @KamalaHarris, contributing to audience growth from approximately 3.5 million to over 13 million followers during the campaign cycle.
DNC 2020 Feature Video
Co-directed and co-produced Kamala Harris Is For Us, the official introduction video for the Democratic National Convention, collaborating across creative, political, and production stakeholders.
Rapid Distribution and HQ Coordination
Composed daily rundowns for headquarters with scheduling updates, content priorities, and footage availability, ensuring fast amplification of key moments across digital channels.
Impact & Ownership
Delivered high-volume, high-visibility content under real-time campaign conditions with national visibility and scrutiny.
Helped scale one of the fastest-growing political social media audiences during the 2020 election cycle.
Owned end-to-end content flow from capture and editing through publishing and distribution.
Collaborated across field teams, digital leadership, creative partners, and campaign operations.
Balanced speed, accuracy, narrative judgment, and brand integrity in a high-stakes environment.
